Foodies love food but so does Amazonfresh. In fact, we might have a crush on it.
Silver, ADDY (Campaign)
Finalist, Summit International Awards
Out Of Home
Social media will interact with high profile stars of the Foodie Revolution, highlight daily sales, new products and of course, our incessant love for food.
An AmazonFresh driver (not John Cusack) in a uniform eerily similar to what John Cusack wore in the movie Say Anything will drive up to an open-air food market, get out of the car holding a boombox above his head, seductively hit play and “In your Eyes” by Peter Gabriel will blast from the speakers.
Paul DeMontpellier CW
Frank Hammar AD